In today’s competitive world, customers have endless options for each of their product needs. This makes customer retention the biggest challenge for the brands. There are multiple brands of a particular item, which are equally good and have similar offerings. If brands can offer something additional to their repeat customers, they will want to buy again from the same brand. Running loyalty programs help a
In 2017 alone, counterfeits worth $1.6 trillion were sold, which means a tremendous amount of revenue was snatched from the rightful hands. In 2018, counterfeiting was said to have become the largest criminal enterprise, leaving human trafficking and illegal drug trade behind. These facts may give you a glimpse of how big the counterfeit problem is. As soon as a product starts gaining popularity among
“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” – Sam Walton A brand flourishes when it has its share of satisfied customers. And to keep the customers happy and satisfied, keeping Brand protection and Damage control strategies in place are very crucial. Even after following
Products, made of hard materials, that last for years, usually need permanent marking of the brand on their surfaces, so that brand name or logo is readable even after long-term and heavy usage. This type of marking is done using laser engraver. Now with lots of advancements in technology, these products are usually needed to be marked with a unique code, which is helpful
“Know your Enemy and Know Yourself and you can fight a hundred battles without disaster.” – Sun Tzu In today’s competitive world, making a business successful is nothing less than fighting an ongoing battle. And to win this battle, the most important thing for any business is to know itself. There may be many players in the market, who have made a quality product, but
Did you know, Geo-targeting is possible with offline customers too? Yes, NeuroTags makes it possible in a very simple way. Geo-targeting is conveying different messages to the users based on their geographic locations. NeuroTags can show different landing screens based on the geo-location of the user for any of your product line. This is how NeuroTags makes geo-targeting possible in the offline market too.
Michael LeBoeuf has rightly said – “A satisfied customer is the best business strategy of all.” Understanding your customer behavior is the key to elevate your organization’s performance. It enables you to steer your business strategies and product enhancements in the right direction. To know whether your customers are satisfied or not, you need to know and compare your product’s visibility, sales performance, usage