NeuroTags Articles and Updates
  • NeuroTags
  • Blog
  • Anti-Counterfeiting Solution
  • Customer Loyalty Solution
  • Supply Chain Visibility
  • White Papers
  • Contact Us
NeuroTags Articles and Updates
  • NeuroTags
  • Blog
  • Anti-Counterfeiting Solution
  • Customer Loyalty Solution
  • Supply Chain Visibility
  • White Papers
  • Contact Us
Featured, NeuroTags Tech,

A Godsend For Supply Chain Analytics – AI Monitored Serialization Technology

by NeuroTagsJune 29, 2020no comment
Supply chain tracking solution by NeuroTags

Supply chain managers and marketers are forever on the lookout for optimizing the challenges of SCM coming their way. If you are in the same boat, then in all probability, you are scouring all possible resources to ensure a responsive, streamlined, agile, and secured supply chain. You may also want to fill up the gaps in your supply chain security to prevent diverted, adulterated and counterfeit products from entering the system.

It’s time to figure out how to align your anti-counterfeiting strategies with existing (and future) corporate supply chain tracking strategies to incorporate the best anti-counterfeiting measures. The answer lies in attaining end to end traceability and visibility in your supply chain software system. The need of the hour is to invest in effective serialization programs to develop key differentiators and the much-needed competitive advantage for your organization. 

Read on to know the need and benefits of track and trace serialization technology to protect the quality and reputation of your goods, brand integrity and revenues from counterfeiters. 

Product serialization: Key to securing sour brand and supply chain tracking 

Workers working in a factory
All manufacturing businesses are concerned about losing control of their supply chain. Along with facing a loss of revenue and market share through damaged, defective, defunct and unaccounted products, companies are worried about the effects of counterfeiting on their brand reputation. Be it the industries linked to food and beverage, consumer goods or pharmaceuticals, manufacturers are facing huge losses in stock ratings, customer loyalty and revenues because of cases of defective, tampered or unsafe products.

Therefore, companies across the world are fighting the challenges of better collection, tracking, and tracing products/information across their supply chains.

Serialization technology has become the key to integrating track-and-trace capabilities in supply chain software systems.

It prevents counterfeiting from creating further mischief and develops faster response strategies to enable traceability solutions. 

Role of traceability in supply chain analytics

Supply chain tracking

Traceability helps supply chain managers verify the location, history, or status of products through documented identification. The aim is to merge serialization, by assigning different and unique identifiers, with traceability and smart manufacturing solutions. The act paves the way for end-to-end visibility across supply chains. Effective tracking of products provides huge repositories of data and information that supply chain analytics, customers and companies can start using for better decision making.  

Traceability solutions in contemporary times

Supply chain management and data analytics systems are banking on different disruptive technologies to add their benefits to traceability systems. Artificial Intelligence (AI), blockchain, the Internet of Things and various other collaborative platforms are providing detailed reports to track the status and movements of products in the supply chain. Direct links are being created between various SCM elements and stakeholders – from manufacturers to end-users – to increase the efficiency of all related processes, analytics, and data management.

Today, data-centric traceability systems are helping stakeholders to collect and share data to make the entire supply chain secure and more powerful. Besides, traceability systems and solutions are enabling information cross-referencing with varied systems, anywhere across the supply chain, to bring in richer returns. 

Application of traceability systems

Traceability solutions are gradually finding their way into all industries, specifically the pharmaceutical and consumer goods industries, to create safer and more streamlined supply chains. 

1. Pharmaceutical industry – Traceability optimizes the process of recalls by acting on counterfeited, damaged, deemed unsafe, contaminated, or the tampered with products. Serialized data and items reporting allows for the accurate identification of product locations. It helps in retrieving the faulty products only and not the entire batch. The results are a sharp decline in monetary losses, faster recall management, and more efficient notification of non-conformities, expiry date, status confirmation, counterfeiting alerts, etc.

Supply chain solution for pharmaceutical companies

2. Medical device industry – Traceability software applications can detect whether medical devices are counterfeit or defective by providing all-round visibility to all events in the supply chain. These solutions alert users at critical stages of the supply chain to eliminate potentially lethal or dangerous situations even before their occurrence.

3. Food & beverage industry –The complex supply chain in the F&B industry is vulnerable to the challenges of visibility. Traceability mitigates the potential risks of food-borne illnesses of the likes of E. coli, listeria, salmonella, etc. Organizations can attain complete transparency in preparedness, prevention, corrective actions, etc. in public health by using traceability.

NeuroTags – Track and trace serialization technology 

Supply chain visibility - NeuroTags

Reach out to NeuroTags to get researched data and analytics for better management of your supply chain information. Our traceability solutions can capture product status information related to all scan points prevalent in the supply chain tracking to verify the path of your products. Ask for custom-defined, easy-to-deploy, NeuroTags track & trace solutions as per your immediate and future requirements to get the best returns, right away!

 

supply chain digitalizationsupply chain managementsupply chain visibility
Previous

5 Signs that Show your Product Performs Well in the Market

June 25, 2020
Next

Top 3 Types of Information CEO’s Must Have

July 7, 2020

Leave a Reply Cancel reply

Related posts

What Are Electronic Business Cards?
NeuroTags Tech,

What Are Electronic Business Cards? 

by NeuroTags1 month agono comment
customer-journey-and-retention
NeuroTags Tech,

Ask a Sales Director: How Do I Engage Customers and Boost Repeat Sales and Loyalty

by NeuroTags Tech EditorOctober 14, 2021no comment
Loyalty Program
Loyalty Program Software, NeuroTags Tech,

How An Effective Loyalty Program Software Can Help Your Brand Retain Customers

by NeuroTagsAugust 30, 2021no comment
The complete guide to improving your customer loyalty program by leveraging customer data
Loyalty Program Software, NeuroTags Tech,

The Complete Guide to Improving your Customer Loyalty Program by Leveraging Customer Data

by NeuroTagsAugust 9, 2021no comment

Recent Trends

  • Evolution of Anti-Counterfeit Packaging – How brands can benefit from it ?

    Evolution of Anti-Counterfeit Packaging – How brands can benefit from it ?

    August 30, 2021
  • What Are Electronic Business Cards? 

    What Are Electronic Business Cards? 

    1 month ago
  • Warranty management has direct bottom-line impacts. How are you managing them?

    Warranty management has direct bottom-line impacts. How are you managing them?

    November 25, 2021
  • 3 Main Challenges of Warranty Management

    3 Main Challenges of Warranty Management

    October 28, 2021
  • Warranty management: A strategic Business Advantage

    Warranty management: A strategic Business Advantage

    October 21, 2021
  • How To Create An Impactful Loyalty Program For Your Business

    How To Create An Impactful Loyalty Program For Your Business

    October 18, 2021

Follow Us On

Industry Usecases

  • Electronics Accessories
  • Cosmetics
  • Spirits and Wines
  • Cannabis

Commonly Searched

Anti-counterfeiting (9) Anti-counterfeit solution (25) Anti-counterfeit techniques (3) Brand protection (17) consumer brands (3) consumer engagement (8) Consumer Marketing (3) counterfeit alcohol (3) Counterfeit cosmetics (2) counterfeiting (4) counterfeit makeup (2) counterfeit wine (3) customer behaviour (2) customer engagement (5) customer engagement solution (2) Customer retention (3) Customer Rewards (4) Damage control (2) digital innovation (2) Digital warranty (5) drug authentication system (2) Email Marketing Automation (2) eWarranty (2) fake alcohol (2) fake wine (3) geo-targeting (2) Loyalty Engine (4) Loyalty Programs (9) Loyalty Program Solution (3) marketing in offline market (2) NeuroTags (30) NeuroTags Anti-Counterfeiting Solution (4) NeuroTags eWarranty engine (4) pesticide (2) pharmaceutical (2) product digitization (3) product story (3) Referral Programs (2) sales growth (4) save farmers (2) supply chain digitalization (3) supply chain management (4) supply chain visibility (4) track & trace (3) track and trace (3)

Popular Posts

Product Digitization Explained
Anti-counterfeiting Solution, Featured, Loyalty Program Software, Marketing Automation Software, NeuroTags Tech,

Product Digitization Explained

by NeuroTagsAugust 28, 20191 comment
Why do companies need supply chain digitalization?
Featured, NeuroTags Tech,

Why do companies need supply chain digitalization?

by NeuroTagsJanuary 21, 2020no comment
What is product serialization and what are its benefits?
Anti-counterfeiting Solution, Featured, Loyalty Program Software, Marketing Automation Software, NeuroTags Tech,

What is product serialization and what are its benefits?

by NeuroTagsSeptember 16, 2019no comment
Indian Consumer Protection Bill 2019 Mandates Action against eCommerce Counterfeiting Frauds
Anti-counterfeiting Solution, NeuroTags Tech,

Indian Consumer Protection Bill 2019 Mandates Action against eCommerce Counterfeiting Frauds

by NeuroTagsAugust 12, 2019no comment
DAVA Portal compliant Track & Trace with Authentication Solution by NeuroTags
Anti-counterfeiting Solution, NeuroTags Tech,

DAVA Portal compliant Track & Trace with Authentication Solution by NeuroTags

by NeuroTagsSeptember 4, 20181 comment
Supply Chain Digitization – Top 5 Use Cases of Track and Trace Solution
Anti-counterfeiting Solution, Featured, NeuroTags Tech,

Supply Chain Digitization – Top 5 Use Cases of Track and Trace Solution

by NeuroTagsJuly 29, 2020no comment
  • About Us
  • Contact Us
  • Terms
  • Privacy

© NeuroTags 2019